About Jaffe’s Proton Worcester
Welcome to Jaffe’s Proton Worcester. Jaffe’s was established in 1940 when a young entrepreneur named Isaac Jaffe got an opportunity to open his dealership. Jaffe’s currently services the Worcester community with 82 years of experience and has built a close relationship with the community and business network. We are proud to introduce Proton as part of our product lineup to our customers.
We are an independently owned business based in the heart of the beautiful Cape Winelands – also called the Breede River Valley. The valley, surrounded by a variety of majestic mountain ranges, is the gateway to the inland of the Western Cape.
A golden thread runs through our history, reflecting a firm set of values and brand promise to establish it as a customer service destination. Our primary focus is to ensure that we build a long-lasting relationship with our customers and enforce our Vision of ultimate customer satisfaction through a seamless process.
Finally, Jaffe’s is one of the few dealerships offering Proton cars for sale and Proton-related services, with quality SUVs and new vehicles in stock. Backed by our commitment to our clients and dedication to delivering the best service, we are home to the X50 and X70 flagship SUVs from the Malaysian brand, Proton.